No one method alone can bring you more traffic. Good SEO is an organic combination of many methods, and it is not the same combination mode. Jiexin Network will list 7 best ways to improve SEO effect besides SSL for you.
SSL(Secure Sockets Layer), and its successor, Transport Layer Security (TLS), is a security protocol that provides security and data integrity for network communications. TLS and SSL encrypt network connections at the transport layer.
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Google announced that SSL has the potential to affect search rankings, which caused a stir in the SEO industry. Based on unchanging website content, Bill Slawksi questioned its validity. Cyrus Shepard is considering the potential profits of investing in SSL companies.
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actually wantImprove SEO effect, and there are hundreds of better ways than SSL. — Jeasin Jeawin. There is no more accurate statement than this.
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The SEO industry, including our Jiexin Internet Marketing Agency itself, has a strong interest in "unique tricks". At some point in our careers, we've been looking for ways to rank high and increase conversions. So whenever Google announces a new ranking factor, we always love it.
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In fact, no single method can bring you more natural traffic. Good SEO is an organic combination of many methods, and it is not the same combination mode. As Jeasin said, there are countless things you can do to help improve your rankings, not just SSL. In my opinion, the seven most important points are (in no particular order):
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1. Consistent URLs
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This means that the links users see, the links used for internal link building, and the links used for XML sitemaps must be consistent. The most common mistake is not updating the links on the XML sitemap, if you update one of them you have to update them all.
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2. Short URLs without parameters
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This does not refer to an exact domain match, but to make it as fast as possible for Google spiders to find and read your URL. Limit the number of parameters, use text instead of numbers, and use hyphens instead of underscores. Avoid subdomains whenever possible.
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3. Authentic, relevant content, not “SEO copy”
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Nowadays, completely original web content is rare, but the content that is too frequent is not real content, which is "SEO copying". For example, a formulaic 300-word content, three to five keywords, and five internal links that precisely match the anchor text. This habit has to be broken, good content doesn't follow a set formula. Write content that will entice users to work with you.
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4. The subject text should be at the top of the page, not the bottom
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Search engine spiders read web pages linearly and literally mechanically.
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Good subject text, not hidden and links to other pages not blocked, is the best version of content you can have. Search engines can use it to rank your website. If a search engine spider has to crawl 100 links and 50 images to get to your topic content, it will value those things more than the copy itself. Your topic content should be placed farther up the page.
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5. Related Links
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Let's be honest, link building is never going to die. A website, if it has better, higher-quality links, will definitely surpass its opponents in rankings (under the condition of equal page optimization).Jeasin tells you what is a link.
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6. Powerful CTA-Friendly Title Tags
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Note that this has nothing to do with keyword title tags. First off, you still need to put keywords in your title tag, but just one or two. Words related to specific actions are also good choices, such as shop, buy, apply, etc., because they can entice users to click on your listing.
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7. Faster loading times
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The slower your website is, the longer it will take for spiders to parse your pages. What's more, users will lose all patience, and they won't wait more than seven seconds for your page to open.
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If you've made a lot of updates and haven't looked at the code carefully, the page will be cached and take up space. Because when it comes to technical matters, every little bit counts.
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This is by no means an exhaustive list, as everyone does SEO differently. What do you have to add? What could be more influential than an SSL certificate?